John Alderman
email: john at supereverywhere.com
Summary:
John Alderman is a writer, editor, and creative director whose work combines expertise in content, branding, marketing, and technology with an understanding of how they come together to create unique, compelling experiences.
In 1994 Alderman’s work helped define the first commercial website, Hotwired, and a few years later Wired News. Alderman now combines communications, user experience, and marketing insight for top name clients on critical projects, among them the Disney.com homepage; Harvard Business School Press; Intel’s consumer and support sites; Yahoo’s OMG! and Wired.
Razorfish, Creative Director, 2005 - Present, San Francisco, CA
Clients include Intel, Yahoo, Wired, Disney, McKesson, Sony, Harvard Business School Press, and Visa, as well as many others indirectly through the work of his team. Activities and deliverables include ideation, concepting, brand workshops, content strategies, social networks, copywriting, scriptwriting and creative direction.
* Delivered keynote lecture at Mobility 2006 conference about user experience for new television.
Freelance Writer, 2001 - Present
Covers the usually intersecting areas of technology, culture, design, and business. His first book, Sonic Boom, was a New York Times Notable Book of 2002, and recent Core Memory was a Design Observer Recommended Book. Other publications include Wired, The Guardian (UK), Surface, Salon, Details, Interior Design, Make, Étapes (France), Mondo 2000, and I.D. Currently writing a monthly interview for Rhizome.
Previous Work and Education:
Eat, Editorial Strategist, * 2003 - 2004, Tokyo, JAPAN * Clients: Air Canada; Shu Uemura. Volkswagen; Eat magazine.
ONE Media, Producer / Senior Editor * 2000 - 2001, San Francisco, CA * Design magazine and website
Mjuice.com, Editor, 1999 - 2000, San Francisco, CA * Early online music hub
San Francisco Museum of Modern Art, Editorial Web Coordinator * 1999, San Francisco, CA
Wired News, Culture Editor, 1997 - 1998, San Francisco, CA * Daily news site; ran most popular section
HotWired, Senior Editor 1994 - 1997, San Francisco, CA * First commercial website; oversaw arts & entertainment
Mondo 2000, Editorial Assistant 1993 - 1994, Berkeley, CA * Precursor of Wired
University of Houston, BA in English Literature and Art History Writing program, led by author Donald Barthelme
Further:
Curated several exhibitions of digital and online media, including GenArt’s New Fangle, and Taos Talking Pixels. Released several CDs, and toured the USA, Canada, Scotland and Japan playing music. Worked through college importing Moroccan rugs and jewelry, installing art, and printing fine art lithography.
